Drive Demand. Increase Conversion. Grow Sales.

Part of the Survey Retail Performance Suite, Demand Activation helps brands turn retail programs into measurable results through targeted in-store activation, verified execution, and real-time performance visibility.
Demand activation dashboard showing promotional sales lift, sales velocity, non-selling store analysis, and retailer performance.

Proven Results Across Retail

See how brands use Demand Activation to improve execution, increase visibility, and drive measurable business outcomes.
Case Study
The U.S. is the world’s largest chocolate market and consumers are increasingly choosing high-quality chocolate.
Case Study
In the second half of 2022, EBOOST had expanded to 4,750 CVS locations nationwide and needed a scalable way to maximize visibility, availability, and sales performance across the chain. Using Survey.com's Retail Performance Suite, EBOOST gained store-level visibility into execution opportunities and prioritized targeted actions to improve shelf presence, address compliance issues, and drive product trial. These insights enabled the team to focus resources where they would have the greatest impact on sales and retail performance.

Demand Activation Benefits

Designed to help brands maximize the value of every retail marketing dollar.
Demand activation dashboard showing promotional sales lift, sales velocity, non-selling store analysis, and retailer performance.
Demand activation dashboard showing promotional sales lift, sales velocity, non-selling store analysis, and retailer performance.
Increase Shopper Conversion
Ensure displays, promotions, and activation programs are executed correctly where purchase decisions happen.
Validate Execution

Verify IRC placement, displays, POSM, and promotional compliance with real-time reporting and photo validation.

Optimize Retail Investment
Focus activation efforts where they can have the greatest impact on sales, shopper engagement, and retail performance.
Most Activation Programs Stop at Execution
Many retail activation partners focus on getting displays built or materials distributed. Survey goes further by helping brands verify execution, identify gaps, and measure performance after deployment—providing the visibility needed to improve future programs and maximize ROI.

The numbers speak for themselves

Trax’s stats give you a clear advantage

Case Studies

Our client success stories could be yours

Ready to Improve Demand Activation Performance?

Drive trial, increase conversion, and maximize the impact of your retail programs with Survey’s Demand Activation solution.

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