Drive Demand. Increase Conversion. Grow Sales.
Part of the Survey Retail Performance Suite, Demand Activation helps brands turn retail programs into measurable results through targeted in-store activation, verified execution, and real-time performance visibility.
Proven Results Across Retail
See how brands use Demand Activation to improve execution, increase visibility, and drive measurable business outcomes.
Case Study
The U.S. is the world’s largest chocolate market and consumers are increasingly choosing high-quality chocolate.
Case Study
In the second half of 2022, EBOOST was in 4,750 CVS stores across the USA and was keen to maximize visibility in every chiller. Survey initiated three projects to initially find problems, then fix them, before driving trial via sampling and driving sales and visibility with promotions and POS.
Demand Activation Benefits
Designed to help brands maximize the value of every retail marketing dollar.
Increase Shopper Conversion
Ensure displays, promotions, and activation programs are executed correctly where purchase decisions happen.
Validate Execution
Verify IRC placement, displays, POSM, and promotional compliance with real-time reporting and photo validation.
Optimize Retail Investment
Focus activation efforts where they can have the greatest impact on sales, shopper engagement, and retail performance.
Most Activation Programs Stop at Execution
Many retail activation partners focus on getting displays built or materials distributed.
Survey goes further by helping brands verify execution, identify gaps, and measure performance after deployment—providing the visibility needed to improve future programs and maximize ROI.
The numbers speak for themselves
Trax’s stats give you a clear advantage
Ready to Improve Demand Activation Performance?
Drive trial, increase conversion, and maximize the impact of your retail programs with Survey’s Demand Activation solution.
