Drive Demand. Increase Conversion. Grow Sales.
Part of the Survey Retail Performance Suite, Demand Activation helps brands turn retail programs into measurable results through targeted in-store activation, verified execution, and real-time performance visibility.
Proven Results Across Retail
See how brands use Demand Activation to improve execution, increase visibility, and drive measurable business outcomes.
Case Study
Discover how a fast-growing personal care brand uncovered more than $300K in missed sales opportunities at Kroger by identifying product availability issues, prioritizing corrective action, and improving shelf performance. The result: stronger in-store execution, an 8% sales lift in pilot stores, and a renewed retail partnership.
Case Study
Discover how a leading water brand improved shelf performance and achieved a 3.81x ROI across CVS stores. Facing recurring out-of-stocks and inconsistent planogram execution, the brand needed a more proactive approach to improve product availability and drive stronger retail performance. By combining retail visibility, targeted execution, and real-time performance insights, Survey helped the brand identify issues faster, prioritize corrective action, and improve on-shelf availability where it mattered most. The result: significant sales growth, fewer out-of-stocks, and a more scalable approach to retail execution. Explore the full case study to see how a data-driven strategy translated into measurable business impact.
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Demand Activation Benefits
Designed to help brands maximize the value of every retail marketing dollar.
Increase Shopper Conversion
Ensure displays, promotions, and activation programs are executed correctly where purchase decisions happen.
Validate Execution
Verify IRC placement, displays, POSM, and promotional compliance with real-time reporting and photo validation.
Optimize Retail Investment
Focus activation efforts where they can have the greatest impact on sales, shopper engagement, and retail performance.
Most Activation Programs Stop at Execution
Many retail activation partners focus on getting displays built or materials distributed.
Survey goes further by helping brands verify execution, identify gaps, and measure performance after deployment—providing the visibility needed to improve future programs and maximize ROI.
The numbers speak for themselves
Trax’s stats give you a clear advantage
Ready to Improve Demand Activation Performance?
Drive trial, increase conversion, and maximize the impact of your retail programs with Survey’s Demand Activation solution.
