Drive Demand. Increase Conversion. Grow Sales.
Part of the Survey Retail Performance Suite, Demand Activation helps brands turn retail programs into measurable results through targeted in-store activation, verified execution, and real-time performance visibility.
Proven Results Across Retail
See how brands use Demand Activation to improve execution, increase visibility, and drive measurable business outcomes.
Case Study
Discover how a leading dairy brand improved retail performance at Walmart by turning real-time store insights into action. Facing inventory challenges during a key promotional period, the brand leveraged Survey's Retail Performance Suite to improve shelf availability, strengthen inventory execution, and protect sales opportunities. The result: $2.3 million in incremental sales, 95% on-shelf availability, and a 5.5x return on investment. Learn how connecting retail visibility with rapid execution helped the brand drive measurable growth and build a stronger foundation for long-term success.
Case Study
Under Scan-Based Trading (SBT), where sales are recorded only when SKUs are scanned at the register, brands must effectively manage inventory to prevent lost sales and ensure proper stock levels.
Demand Activation Benefits
Designed to help brands maximize the value of every retail marketing dollar.
Increase Shopper Conversion
Ensure displays, promotions, and activation programs are executed correctly where purchase decisions happen.
Validate Execution
Verify IRC placement, displays, POSM, and promotional compliance with real-time reporting and photo validation.
Optimize Retail Investment
Focus activation efforts where they can have the greatest impact on sales, shopper engagement, and retail performance.
Most Activation Programs Stop at Execution
Many retail activation partners focus on getting displays built or materials distributed.
Survey goes further by helping brands verify execution, identify gaps, and measure performance after deployment—providing the visibility needed to improve future programs and maximize ROI.
The numbers speak for themselves
Trax’s stats give you a clear advantage
Ready to Improve Demand Activation Performance?
Drive trial, increase conversion, and maximize the impact of your retail programs with Survey’s Demand Activation solution.
