Maximize in-store impact with targeted promotional activation

From demos and IRCs to point-of-sale materials and sampling, we deliver dynamic solutions designed to captivate customers and impact the bottom-line, right at the point of purchase.

Words from our champions

Our client success stories could be yours

Case Study

Dude Wipes increases ROI and decreases out-of-stocks

Discover how a fast-growing personal care brand used Signal-Based Merchandising to detect $300k in lost sales, lift pilot store performance, and realign with Kroger. Discover how this strategic partnership not only addressed immediate availability issues but also unlocked new growth opportunities, showcasing the power of data-driven solutions in the retail landscape. Ready to tackle your OOS challenges? Read on to learn more!

Case Study

Leading water brand achieved 3.81x ROI

Discover how a leading water brand transformed its merchandising strategy with Signal-Based Merchandising, achieving an impressive 3.81x ROI. Faced with persistent out-of-stock challenges and inconsistent planogram execution in CVS stores, the brand sought a more responsive approach to enhance product availability and shopper satisfaction. By leveraging real-time insights and dynamic tasking, Trax helped the brand not only address immediate issues but also build smarter, adaptive operations. The results? Significant sales uplift and a remarkable drop in out-of-stocks. Dive into the full case study to learn how this innovative solution reshaped retail performance.

How Promotional Activation works

Unmatched advantages for your business

Preparing for execution

Depending on your promotional activation need, we will start by preparing for you in-store activation. Either placing print orders, shipping product to our US-based warehouse, or identifying stores to execute demos in, we’ll plan the process up front.

Selecting the right flexible workforce

Through our portal, you can easily select the criteria that works for you for your in-store needs. If you’re looking for experience, specific demographic, or targeted location, our easy-to-use merchandising system has the support you’re looking for.

Executing on your needs

From IRCs and POSM to in-store demos and on premise experiences, Trax will deploy the right team to support your promotional goals with the highest ROI. Every execution is following by real-time insights, with images, ensuring smooth execution and meaningful results that can elevate your retail strategy.

The numbers speak for themselves

Trax’s stats give you a clear advantage

12k

Clients

55%

Annual growth

Number of
projects

Positive Ratings

Case Studies

Our client success stories could be yours

Connect with us

Ready to transform your merchandising strategy?