Survey supports merchandising programs across Dollar General as a preferred execution partner, helping brands ensure products are stocked, compliant, and shopper-ready across one of the largest retail networks in the U.S.
With a focus on consistent, high-quality execution, Survey delivers scalable in-store support that meets the standards required to operate at the highest level within the Dollar General ecosystem.
Brands working with Survey in Dollar General can:
Align merchandising priorities at the SKU, store, and regional level.
Deploy trained field teams to complete resets, restocks, audits, and display builds across Dollar General locations.
Capture real-time in-store data including photos, pricing, placement, and compliance.
Use live reporting to identify and resolve execution gaps quickly.
Dollar General requires partners that can deliver consistent execution across thousands of stores—where even small gaps at the shelf can impact sales.
Survey is built to meet these expectations, combining field execution with real-time validation to ensure programs are completed the right way, every time.
“Execution is what separates strategy from results. Supporting programs at Dollar General requires consistency, scale, and real accountability at the shelf and that’s exactly what Survey delivers.”
— Thom Green Gennaro, General Manager
“Dollar General is one of the toughest environments to execute in. Brands need a partner who can show up, do the work, and prove it was done. That’s where Survey stands out.”
— Stevie Allegretto, Sales Leader
“Survey consistently delivers thorough, high-quality reporting with clear before-and-after validation raising the bar compared to other providers.”
— Dollar General Merchandising Leader
Survey delivers the capabilities expected from preferred execution partners:
Brands using Survey in Dollar General can:
The result: stronger in-store performance and better shopper outcomes.
Execution drives results in small-format retail.
Survey is the preferred partner brands rely on to deliver merchandising performance inside Dollar General store by store, shelf by shelf.
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