MARKET RESEARCH

Location Based Surveys

GPS and other location technologies let us deliver surveys to your target audience based on their current or past locations. This means that you can get feedback from shoppers while they are inside one of your stores, thus minimizing the time between experience and feedback and improving the quality of responses.

In-the-moment surveys are closely related to our Retail Audit product. Click here for more information.

Surveys can be delivered to people a certain period of time after they've shopped at one of your stores. This lets you get feedback from verified shoppers, letting them highlight the most memorable aspects of their experiences. You can learn which promotions they recall seeing, which branding elements they remember, whether or not they had trouble finding items, if they purchased items, and much more. This kind of feedback provides product and marketing validation that can help you take your brand to the next level.